Fourteen percent of Southeast Asian consumers currently do not use cash and this trend is led by consumers in Cambodia (36 percent), it pointed out.
Going by broad categories, it continued, e-wallets and cards are predominant in the market. They are used by around 4 out of 10 Cambodians today and 14 percent of the population have both e-wallets and cards. QR payment and card swipe/insert outpaced other cashless categories both in annual growth and market penetration.
“Cambodians are quickly taking to digital payments, relishing the convenience and security they bring. Visa is offering all stakeholders the solutions and the insights to find their footing in Cambodia’s budding digital economy,” Monika Chum, Visa Country Manager for Cambodia said.
According to the press release, there is a clear age divide in the payment landscape, with the majority of those preferring cash (78 percent) being the elderly. Meanwhile, cashless alternatives are most popular among the youngest age groups (Gen Z and Gen Y), over 21 percent of whom prefer QR payments. Card payments are more evenly liked among the generations.
Dedicated user bases – those using a payment method at least four times a week – are the strongest for QR payments and card online with one in five consumers currently using them. Meanwhile, almost half of contactless cards are used at least once a week. In addition, Cambodia leads Southeast Asia with the most first-time users of mobile banking apps during the pandemic (29 percent).
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Author: AKP-C.Nika
Source: Khmer Times
July 01, 2022
